The Biggest Event of 2012?

The dates are out for the biggest event of 2012. Get your diaries ready …

Thursday 26 January, 2012
Friday 27 January, 2012
Saturday 28 January, 2012

For sure, some people believe that the Olympics will be the biggest event to take place in the UK in 2012; but hardened beer bashers know that this simply isn’t true.

There is every chance that the 2012 beer festival will have an Olympic feel to it, just so that Seb Coe and Boris Johnson don’t feel too upstaged.

We’ll have some details about the sponsorship packages available for 2012 real soon.  Unlike the Olympics there will be no dubious process for how to order them, no ballat, no secret handshakes and definitely no cloak-and-dagger for whether the whole process is fair or not.  We see it working such that you order them, we confirm it and that’s it.  No online ballats.  No not-knowing what you may or may not have bought.  No re-counts.  No secret stash suddenly found for resale in another country.  We’ll advertise them for sale, and then just like the beers … when they’re gone, they’re gone.

Don’t forget those dates …

Thursday 26 January, 2012 -> Saturday 28 January, 2012